Outshinery Lite adds beer bottles and tops 15 million configurations

Outshinery has expanded its self-serve bottle-shot tool to include beer, giving breweries a faster way to create product images without a photographer, studio booking or physical sample. The update adds 10 beer bottle shapes and pushes the configurator past 15 million possible combinations.

Why it matters: - Breweries can now generate photorealistic product images for new labels in about an hour, which can speed launches for seasonal releases, collaborations and limited editions. - The expansion gives beer brands a lower-cost option for marketplace, distributor and ecommerce imagery at $29 per image. - Beer becomes the first category added to Outshinery Lite beyond wine and cider, broadening the self-serve tool’s reach.

What happened: - Outshinery added beer bottles to Outshinery Lite, its self-serve bottle shot generator. - The launch lets breweries upload a label, choose a bottle shape and download a finished image. - The service is available for $29 and does not require a photographer, studio booking or physical sample. - The update was announced July 16, 2026, in Vancouver, British Columbia.

The details: - The new beer lineup includes 10 shapes: Heritage, Commander, Pilsner, Classic Longneck, Export and Belgian among them. - Bottle sizes range from 330ml to 750ml. - A crown cap is available on every shape. - A cork and cage finish is available on the two largest formats. - The configurator now offers more than 15,000,000 unique bottle configurations across shapes, glass colors, closures, finishes and liquids. - Renders are delivered as transparent-background PNG files at lite.outshinery.com. - Pricing drops to $23 per image after the first 10 orders. - Outshinery Lite works from the label file alone and can produce images before the beer is bottled. - Beer in cans, kegs and mixed packs remains part of Outshinery Studio, the company’s human-led 3D production service.

Between the lines: - The expansion reflects a fit between beer’s faster release cadence and a tool built for quick-turn product imaging. - Founder Laurie Millotte said breweries had been asking for beer support since Lite launched, and the company had treated beer as a Studio-only category until now. - Moving beer into Lite suggests Outshinery sees enough repeat demand to automate a category that still needs frequent, label-driven visuals.

What's next: - Breweries can start using the new beer bottle options immediately through Outshinery Lite. - Outshinery said beer bottles in Lite are meant for label-led image creation, while other beer packaging formats remain with Studio. - The company continues to operate both services: Studio for human-led 3D production and Lite for automated self-serve bottle shots.

The bottom line: - Outshinery is betting that beer brands want faster, cheaper product imagery as often as wine and cider brands do, and Lite now covers that need for bottled beer.